Lead Generator Team Leader
Локация
- Брест
- Минск
Gexateq is a technology company delivering high‑quality software development, engineering, and digital transformation services for clients across Europe and the US. We are expanding our Sales & Marketing function and looking for an experienced Lead Generator Team Leader who understands the IT sales cycle, can manage and grow a LeadGen team, and can build predictable outbound lead‑generation processes.
Requirements:
- 2+ years of experience in IT outbound lead generation or SDR role.
- Experience managing a LeadGen/SDR team (or acting as a senior/mentor).
- Understanding of IT services sales cycle (outsourcing, dedicated teams, product engineering).
- Strong knowledge of outbound channels: email, LinkedIn, cold outreach.
- Excellent understanding of B2B lead-generation metrics and KPIs.
- Hands-on experience with CRM systems and sales automation tools.
- Ability to analyze data and optimize campaigns based on performance.
- Upper‑Intermediate English or higher (written communication especially important).
- Strong leadership, communication, and coaching skills.
Will be a plus:
- Experience working with US/EU markets.
- Familiarity with industry verticals such as fintech, logistics, healthcare, e‑commerce, cybersecurity.
- Experience collaborating with marketing teams (content, ads, brand).
- Understanding of ABM (Account-Based Marketing) principles.
- Experience with lead research, ICP building, and segmentation.
Responsibilities:
Team Leadership & Management
- Lead, mentor, and develop a team of Lead Generators (researchers, SDR assistants).
- Set clear KPIs, monitor performance, conduct regular 1:1s.
- Build onboarding and training programs for new team members.
- Distribute workload and ensure timely execution of all outreach activities.
Process & Strategy
- Build, optimize, and scale outbound lead generation processes.
- Develop outreach strategies (email sequences, LinkedIn workflows, multichannel campaigns).
- Work closely with Sales Managers to ensure lead quality and alignment with ICP.
- Implement best practices for lead research, data quality, and CRM hygiene.
- Analyze funnel metrics and continuously improve conversion rates.
Tools & Technologies
- Manage and optimize usage of outreach tools (e.g., Apollo, Reply.io | AI Sales Outreach & Cold Email Platform , LinkedIn Sales Navigator, ZoomInfo, etc.).
- Ensure proper CRM usage (HubSpot, Salesforce, or similar).
- Set up automation rules, reporting dashboards, and workflows.
Reporting
- Prepare weekly and monthly reports on team performance and pipeline status.
- Provide insights and recommendations to Sales & Marketing leadership.
We provide:
- Modern Class A office in a dynamic downtown location (Minsk – Aerodromnaya,38 and Brest – Moskovskaya,206).
- Flexible Schedule: Hybrid Work Format, Office Work.
- Training and development.
- Mentor support.
- Corporate library.
- International projects.
- Language courses: English.
- Corporate events.
- Team building.
- Gifts.
- Charity events.
- Great place to work.
Benefits:
- Healthcare insurance.
- Sport compensation.
- Psychological help compensation, mental health support.
- Sick Days, extra days off for special events.
- Payments on birthday and special occasions.